Complying With Evolving HTML Standards Generates Best Results from Search Engine Optimization

Languages are living things. HTML is the authoring language used to create documents for the World Wide Web.The HTML language has undergone profound changes in recent years – and failure to keep up will damage your website’s effectiveness.

In recent years, Cascading Style Sheets (CSS) have become the standard for
designing web pages. This has replaced the use of tables, font tags, and other deprecated code.

CSS is a separate file that allows for global style changes across your entire website.

Websites not built using CSS are fast becoming obsolete. Not only will they hinder your site rankings now and in the future, they will not be supported by future browsers.

The World Wide Web Consortium, the governing body for Internet guidelines, hopes to eventually replace formatting tags with CSS Definitions. They have moved forward and deprecated formatting tags. This means that these tags and attributes are marked for deletion in future versions of HTML and XHTML.

We strongly recommend that all websites use an integrated CSS in the design and maintenance. This may require a large,one-time hit as your website goes through an extreme makeover. However, the change will result in an easier to maintain website – and one that will be found, indexed and ranked by the search engines.

HelpGetYourWebsite.com works with designers who understand the importance of valid HTML, CSS and making your site search engine friendly. Contact us at
919-848-4332 or daniel@helpgetyourwebsitefound.com, or fill out our a form for a quote on redoing your website.